When author and small business expert Steve Strauss was commissioned to write the third edition of the best-selling Small Business Bible, his publisher asked if enough had changed in the business world since the 2009 second edition debuted to warrant a new installment.
Short answer? Hell yes. “The only social network around when I wrote the last installment was Myspace,” he laughed when he stopped by FORBES this week to discuss the release and a new survey revealing new insights into the ways small businesses should (and are and in many cases aren’t) using social media in their marketing efforts.
Meghan Casserly, Forbes Staff
Entrepreneurship. By women, of women, for women.
